Day 5 - It begins

So the store has been online for 5 days and so far 5 sales. It's easy when you think you have an amazing product to overestimate the reaction you might get from people and I seem to have been guilty of that. I imagine it's much the same way when a store opens for the first time on a quiet street at 8am and... naturally no one would be there. But so far i've been quietly but surely steering a few friends to come check it out.

On day 2, I woke to quite a surprise. The designer I originally wanted to work with (and who drew the picture above - which was the inspiration for Nuna the Sock Fairy - pictured below) had seen my socks and LOVED them, which made the morning great enough as it is. She then proceeded to tell me she'd post the Princess socks on her IG account (IG - the one social network I hadn't heard of yet) and by the end of the day, almost 200 hits on that one page. So there's been some exciting moments - as well as some quieter one's in the first few days.

So I also finally have a picture of Nuna in her fairy form. The idea was to make her the epitomy of cute - her wand is a sunflower, her hair has bows and stuff. Being a guy in his late 20's, all of the cute stuff was a little tricky to come up with. I'm fine with silly, weird, odd, but cute - that is a little 1 dimensional for me. But it quickly became apparent after opening the store that 1) women shop more than men, 2) women probably shop more for themselves and their kids than for teenage boys and men, and 3) maybe girls are just more likely to want to wear characters on their feet. Anyway - i had to come up with something to embody the cute side. I'm still waiting on my sock ninja. In the meantime, check out the character i originally wanted to embody the darker, boys/men's socks...

Finally... today i made a miraculous sock discovery. While shopping for other kinds of clothes, in a quiet backstreet in Masan, Korea, in a small shop selling a load of mostly junk, I uncovered... oh you know what, i'll leave that for the next post. Let's just say it has something to do with Mario Bros, 8 bit videogaming and monkeys! Yes - on one sock. And i'd seen it before - and now I have it. You'll see it soon. Thanks for reading and have a great day.  

p.s. here's a coupon for 20% off all products at my store.

http://www.nerdwallet.com/coupons/store/superoddsocks